Tag Archives: video marketing

Mar200921

Andrew

0

What You Should Know About YouTube Traffic

Driving traffic is hands down one of the most difficult things to do online. Sure, you’ve got a website up, but how do you get people to visit it? I’m sure this isn’t the first time you’ve heard this question–it’s common knowledge at this point. Regardless, it’s entirely true. One great way of driving traffic to your site is with YouTube. Some people don’t agree with this, and that is simply because these people are not driving floods of traffic from YouTube (duh).

Anyway, YouTube traffic is a lot like article marketing. It’s an initial investment of your time (or money) and then once it’s distributed and drawing traffic, you’re set. You don’t have to blow through hundreds of dollars a day on PPC or waste time on spamming book marking sites, you can invest and be done with, and then just grow on your success. I’ve driven literally tens of thousands of hits per month with YouTube alone, not to mention my other traffic generating methods, so this does work.

If you want to learn more about YouTube traffic visit http://www.videomarketerpro.com

Dec200806

Andrew

0

Why is video marketing good?

People are pretty vocal about how great video is at converting people into actual sales, but why is this? It’s really as simple and straight forward as anyone with half a brain would imagine, it’s just more tangible social proof. There is something to be said for a testimonial with a picture and signature, but when you can actually see a living, breathing, talking human being telling you about their review or opinion of a product it has a much deeper (and different) impact.

Something I’m personally not a huge fan of is how much people are focusing on making the video itself. That’s part of the reason I made Video Marketer Pro. Imagine taking any video and optimizing it to do well no matter where it is. Think of the video as a nut in a shell. What does a potential customer or lead see first? The nut inside the shell, or the shell?

Make the shell attractive and you and get the person interested in what’s inside. If that happens to be a quality video then that’s even better, and it’ll obviously help your conversion rate. If you don’t first get people to YOUR “shell/nut” then your quality video is a waste of time.

Just food for thought for anyone thinking about jumping into video marketing.